Satellite Steakhouse
LOCATION
MACAU
CLIENT
PLANETRIDER LTD.
A limited access, spin-off steakhouse project by Le Lapin, culminating in a Satellite outlet, a self-referential concept meant to subvert often conventional steakhouse tropes.
DISCIPLINES
Naming, Brand Strategy, Brand Design, Environmental Graphics, Uniform Design
IMAGINARY LANDSCAPES
A seemingly minimal visual identity was developed, subtly drawing from cosmic movements and imagery that act as narrative points of interest against a sleek backdrop.
