Afterglow

LOCATION
Nashville, TN

CLIENT
Tara Investments

OPERATOR
CANOPY BY HILTON
NASHVILLE Downtown The Gulch

A rooftop bar in the heart of Nashville, set to spearhead a brand new interpretation of mezcal mixology concepts.


DISCIPLINES
Market Research, F+B Concept, Naming, Brand Design, Environmental Graphics, Uniform Design

COME ON BABY, LIGHT MY FIRE

The lone agave plant in the desert heat, bathed in the gentle colors of the dusk light—the identity and name draws from the emotional experience of sipping mezcal overlooking a beautiful sunset.

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