The Henry
211 West 84th Street
Upper West Side
LOCATION
New York, NY
CLIENT
Naftali Group
AGENCY
DBOX
A New Classical collection of residences designed by Robert A.M. Stern Architects, The Henry stands on the Upper West Side as a worthy addition to the Naftali Group portfolio, continuing its recurring visual signatures while exuding a distinct character. Custom display type was designed to honor the favored typography of the client, while playful iconography imbues the identity with a personal touch to be shared with its future residents.
DISCIPLINES
Art Direction, Brand Design, Digital Design, Environmental Graphics
Illustrations by zac crawford, Architectural sketches by ramsa
AN EMOTIONAL EXPRESSION
With a stunning limestone façade accentuated with thoughtful landscape architecture, the project also bears great personal significance to the developer. The identity presents a juxtaposition of sculptural elegance with an earnest sincerity expressed through illustrated elements.
